Field 40 - Black dial
UGC · Gift
giftunboxing hookq4
Fovea vs MagicBrief · As of October 2026
MagicBrief shut down on 31 July.
Rebuild your library here.
MagicBrief closed after Canva acquired it, and its team now builds Canva Grow. If you used it for creative reporting and saved ads, here is what changed and how to set up the same jobs in Fovea.
Library
144 assetsField 40 - Black dial
Studio · Flat lay
flat layblack dial
Field 40 - Black dial
Motion · Urgency
free shippinglast day
Diver 42 - Steel
Studio · Craft detail
macrosteel
Diver 42 - Steel
Motion · Offer
free shippingcountdown
Field 40 - Black dial
UGC · Everyday
deskunboxing hook
NATO strap set
Motion · Offer
free shippingbundle
Diver 42 - Steel
UGC · Lifestyle
watersummer
NATO strap set
Studio · Range
colourwaysfree shipping
Chrono 39 - Cream
UGC · On wrist
wrist shotdaylight
Chrono 39 - Cream
Studio · Craft detail
cream dial
Field 40 - Black dial
UGC · Review
reviewq4
At a glance.
The five things buyers decide on. Every MagicBrief fact links to the page we read it on, checked October 2026.
- Status
- FoveaLive, self-serve14-day trial, no card
- MagicBriefShut downClosed 31 July 2026, 8 PM EST · source
- Price
- Fovea$39 to $349 a monthPublished, self-serve, 14-day trial
- MagicBriefWas from $249 a monthLast published, ad-spend based, 3-month first term · source
- Saved ads
- FoveaCurated archiveCompetitors' longest-running Meta ads, 3 to 40 brands
- MagicBriefNo bulk exportInspire collections could not be exported · source
- Ad platforms
- FoveaMetaTikTok and Google Ads are coming soon
- MagicBriefWas fourMeta, TikTok, YouTube and LinkedIn · source
- Shopify
- FoveaProduct and variantFovi suggests links, your team confirms
- MagicBriefNot listedConnected to ad accounts only · source
Top MagicBrief alternatives.
Seven tools teams look at instead of MagicBrief, as of October 2026. We put ourselves first; each one links to its own comparison.
- 01Start free
The creative library that knows which ads make money: every creative tagged by AI, linked to Shopify products and scored by Meta spend. Flat $39 to $349 a month.
Best for: Meta-first Shopify brands and the agencies that run them.
- 02
Fovea vs Atria →An AI creative platform for Meta and TikTok advertisers: creative analytics, a large competitor ad library, AI ad generation and Meta uploads, run through an AI agent called Raya.
Best for: Meta and TikTok teams who want competitor research, analytics and AI ad generation in one agent workflow.
- 03
Fovea vs Foreplay →An ad research and creative workflow tool: save ads to a swipe file, search a community ad library, track competitors and write briefs, plus Meta creative analytics (Lens).
Best for: creative strategists and agencies whose week centres on ad research, competitor tracking and briefs.
- 04
Fovea vs Motion →Creative analytics for paid social teams: visual reports, AI tagging and Runneth, an AI teammate, across Meta, TikTok, YouTube and LinkedIn, priced by monthly ad spend.
Best for: brands and agencies spending $50k+ a month on paid social that want cross-platform reporting and an AI teammate in Slack.
- 05
Fovea vs Superads →Creative analytics and ad reporting with an AI analyst, covering Meta, TikTok, LinkedIn and Google Ads in one report. Built by Superside for performance teams and agencies.
Best for: agencies and paid teams that want affordable cross-platform creative reporting with live client sharing.
- 06
Fovea vs Segwise →AI creative analytics, tagging and ad generation across 20+ ad networks and mobile attribution tools, built first for mobile games and apps and also sold to DTC brands.
Best for: mobile game, app and multi-network UA teams that want AI tagging and generation across many ad networks.
- 07
Fovea vs Triple Whale →Shopify-native attribution and analytics: Triple Pixel, BI dashboards, MMM and incrementality, and the Moby AI agent, with a Creative Analysis dashboard inside.
Best for: Shopify brands that need trusted attribution across channels. Pairs with a creative library.
Where MagicBrief was strong.
MagicBrief was a well-liked tool. These are the jobs its users now need to cover somewhere else.
Visual creative reporting
Prebuilt, shareable visual reports across Meta, TikTok, YouTube and LinkedIn, so media buyers and creatives shared one view of what worked. source
Research and briefs in one place
An AI-searchable library of public ads from leading brands, brand tracking and a modular creative brief builder. source
High-touch support
Free migration, onboarding calls, an account manager and a dedicated Slack channel were advertised on all plans. source
What the shutdown changed.
What MagicBrief users faced at the shutdown, from MagicBrief's own notice and Canva's pages.
Closed 31 July 2026
The platform is no longer accessible.
MagicBrief describes its successor, Canva Grow, as built on the same DNA but a new product, not a direct port.
magicbrief.com/faqsNo bulk export of saved ads
Saved collections stayed behind.
Before the shutdown only Overview reports could be downloaded as CSV. Comparison and Co-pilot reports could not be exported that way, and Inspire collections had no bulk export.
magicbrief.com/faqsGrow insights on Business or Enterprise
Ad insights need a paid Canva plan.
On Canva Grow, ad insights are for Canva Business and Enterprise users, with limits on how many creatives can be analysed.
canva.com/ai-ad-generatorYour ad data is still in Meta
Performance history was never lost.
MagicBrief read from connected ad accounts and did not hold the underlying ad data, so Meta and TikTok history is still in the ad platforms.
magicbrief.com/faqsWhat Fovea does differently.
If you liked MagicBrief for reporting without naming conventions, Fovea covers that job, and adds a library and your Shopify catalog.
Reporting without naming conventions.
AI tags every creative on upload, so the Winners leaderboard groups and ranks by what is in the ad, with Meta spend and ROAS synced every night.
Stats
Spend
$13,740last 30d
Blended ROAS
2.31xrevenue / spend
Active winners
4ROAS ≥ 1.5x
Spend on winners
71.4%share of window spend
Creative leaderboard
Top ads this window
| Ad | Stage | |||||
|---|---|---|---|---|---|---|
 ugc-maya-field40-giftProspecting - Broad | Winner | $4,210 | 3.42x | 2.31% | 186.4K | 76 |
 motion-diver42-freeshippingProspecting - Broad | Winner | $3,180 | 2.64x | 1.88% | 152.9K | 44 |
 ugc-sam-chrono39-wristGifting - Q4 | Winner | $2,460 | 1.71x | 1.42% | 121.3K | 22 |
 studio-diver42-detailRetargeting - 30d | Testing | $1,890 | 1.18x | 0.94% | 98.7K | 12 |
 motion-straps-offerRetargeting - 30d | Underperforming | $1,240 | 0.62x | 0.51% | 88.2K | 4 |
 studio-field40-flatlayProspecting - Broad | Paused | $760 | 1.36x | 1.12% | 40.1K | 5 |
A collection per launch.
Share it with a client by read-only link. No account needed.
Field 40 winners
4 assetsHooks that sold Field 40 this quarter. Brief new creators from here.
Search what was said and shown.
On-screen text and transcripts, across your creative.
Creatives4
See all →
Every ad, tied to the product it sells.
Something MagicBrief did not do: your Shopify catalog syncs in, and each creative links to the products and variants it sells.
Library
5 of 144 assetsProductField 40 - Black dial
Field 40 - Black dial
UGC · Gift
giftunboxing hookq4
Field 40 - Black dial
UGC · Review
reviewq4
Field 40 - Black dial
Studio · Flat lay
flat layblack dial
Field 40 - Black dial
Motion · Urgency
free shippinglast day
Field 40 - Black dial
UGC · Everyday
deskunboxing hook
MagicBrief vs Fovea, side by side.
- Price
- Fovea$39, $129 or $349 a month, published, self-serve
- MagicBriefLast published: Pro from $249/mo, ad-spend based, 3-month first term source
- Ad platforms
- FoveaMeta today. TikTok and Google Ads are coming soon
- MagicBriefWas Meta, TikTok, YouTube and LinkedIn source
- AI tagging
- FoveaStyle, hook, angle, on-screen text and transcript on every upload
- MagicBriefWas AI tagging for reporting without naming conventions source
- Library of your own creative
- FoveaUpload from the browser, or import a Google Drive archive with our team. Drafts and raw files sit next to live ads
- MagicBriefRead from connected ad accounts; saved ads were public ads for reference source
- Shopify
- FoveaYour catalog and variants sync in. Creatives link to the products they sell; Fovi suggests, your team confirms
- MagicBriefNo Shopify integration on its archived pages source
- Competitor ad research
- FoveaA curated archive of competitors' longest-running Meta ads, ranked (3 to 40 brands by plan). No browser extension
- MagicBriefWas an AI-searchable library of public ads and brand tracking source
- Agency workspaces
- FoveaA workspace per brand (10 on Agency, then $29/mo each) and an Agency role that sees share of spend, not revenue
- MagicBriefWas shareable reports and unlimited workspace members source
- AI assistant
- FoveaAsk Fovi (beta) answers questions about your creatives, products and Meta ads. Any change it proposes waits for your approval
- MagicBriefWas AI copilot recommendations and Slack summaries source
- MCP and API
- FoveaHosted MCP server for Claude, Cursor and other MCP clients, plus a REST API and webhooks, on paid plans
- MagicBriefNone listed on its archived pages source
- Yes
- Partly, or with limits
- No, or not found on their site
MagicBrief facts from its shutdown FAQ (magicbrief.com/faqs), Canva's newsroom and Canva Grow pages, and archive.org snapshots of magicbrief.com, checked October 2026.
An afternoon, not a migration projectMoving off MagicBrief
Moving off MagicBrief
to Fovea.
There is no MagicBrief import. You do not need one for performance: your Meta history is still in Meta, and Fovea syncs it directly.
- 01
Connect Meta
Paste your ad account ID and a read-only token. Fovea backfills 90 days of spend, ROAS, CTR, hook and hold.
- 02
Bring your creative
Upload the ads you made. On Growth and up we import a Google Drive archive with you, duplicates once.
- 03
Browse competitors
The curated competitor archive ranks rivals' longest-running Meta ads. Star the keepers into a shared review list.
- 04
Connect Shopify
Enter your store URL and the catalog syncs in. Then link creatives to the products they sell.
What MagicBrief did well
- Visual reports across Meta, TikTok, YouTube and LinkedIn
- A searchable library of other brands' public ads
- A modular brief builder for creators
- Hands-on onboarding and a shared Slack channel
Pick Fovea if
- You want creative reporting on Meta without naming conventions
- You want your own creative, live or not, in one tagged library
- You sell on Shopify and want to know which ad sells which product
- You want a flat price from $39 a month instead of ad-spend pricing
Questions, answered.
Is MagicBrief shut down?+
Yes. MagicBrief closed on 31 July 2026 at 8 PM EST and the platform is no longer accessible, per its own shutdown notice.
Who bought MagicBrief?+
Canva. It announced its intent to acquire MagicBrief at Cannes Lions in June 2025, and the team joined Canva. Canva did not publish deal terms.
What replaced MagicBrief?+
Canva Grow, an ad creation, publishing and insights workflow inside Canva. Ad insights there are for Canva Business and Enterprise users.
Can I still export my MagicBrief data?+
No. The export window closed on 31 July 2026, and MagicBrief says data cannot be recovered after that. Data requests go to support@magicbrief.com. Your Meta and TikTok ad data is still in the ad platforms.
Can Fovea import my MagicBrief account?+
No, there is no MagicBrief importer. Connect your Meta ad account and Fovea syncs 90 days of results directly; upload your own creative, or on Growth and up we import a Google Drive archive with you.
Where can I move my saved MagicBrief ads?+
Inspire collections had no bulk export. Atria says on its pricing page that it migrates saved ads and boards from MagicBrief and other tools for free; Foreplay is another swipe-file option. Fovea's competitor archive is curated rather than saved by hand.
How much did MagicBrief cost?+
Its last published pricing was ad-spend based, from $249 a month for Pro with a 3-month first term, plus a custom Creative Intelligence plan.
What is the best MagicBrief alternative?+
For reporting on Meta without naming conventions, plus a library and Shopify product links, Fovea, from $39 a month. For research and AI generation, Atria. For a swipe file, Foreplay. For multi-platform reporting, Superads or Motion.
How did you check these facts?+
From MagicBrief's shutdown FAQ, Canva's newsroom and Canva Grow pages, and archive.org copies of MagicBrief's site, in October 2026. Each fact links to its source.
More comparisons
Your reporting,
back by Monday.
Connect Meta and Shopify, drop in your creative, and walk into Monday knowing which ads made money.
Start free- 14-day free trial
- No card
- No ad-spend caps